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Trucksales Staff8 Jan 2024
NEWS

Big changes at Daimler Truck Australia

Daimler Truck Australia Pacific has introduced changes to its management structure that will reflect its singular focus on customers

The local arm of Daimler Truck is now arranged as a fully integrated brand-agnostic structure, with no division along the brand lines of Mercedes-Benz Trucks, Freightliner and Fuso.

While many of the key leadership positions remain the same, including President and CEO, Daniel Whitehead, there are no longer Vice Presidents of each brand.

Instead, Former Mercedes-Benz Trucks Australia Pacific Vice President, Andrew Assimo, is now the Daimler Truck Australia Pacific Vice President, Sales and Marketing, covering all three brands.

Likewise, Freightliner Australia Pacific’s former Vice President, Stephen Downes, is now the Vice President, Service, Product, Vehicle Processing Centre (VPC) and Elite Support.

Alex Müller, who served in the role of Fuso Truck and Bus Australia Vice President, has taken on a Special Projects role for the company and we understand he will soon be working closely with Daimler Trucks North America (DTNA).

Daimler Truck Australia President and CEO, Daniel Whitehead

Fuso continues as a separate entity in New Zealand, where it is managed by Keith Andrews Trucks (KAT), which works closely with Daimler Trucks Australia Pacific.

Daniel Whitehead said the changes mirror the framework adopted in key parts of the Daimler Truck including the dealerships.

“The new Daimler Truck Australia Pacific structure takes into account feedback from our customers and dealers and addresses brand fragmentation, allowing us to better serve our customers with one face,” says Mr Whitehead.

This is set to be a big year for Daimler Truck Australia

“It’s the best-practice model of the Daimler Truck organisation globally and it is also the way that most of our leading dealerships are structured, so we are confident our customers will really benefit from the change.”

This year is shaping up as a big year for Daimler Truck Australia Pacific with the introduction of the ground-breaking new-generation electric Fuso eCanter as well as the Mercedes-Benz eActros trucks, which both feature class-leading technology.

Tags

Freightliner
Fuso
Mercedes-Benz
News
Trucks
Written byTrucksales Staff
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