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Geoff Middleton2 Apr 2020
NEWS

Hamelex White celebrates 25 years

Leading tipper trailer brand, Hamelex White this month celebrates 25 years of producing high quality locally-manufactured trailing equipment for the road transport industry

Part of the MaxiTRANS family, Hamelex White is renowned for its strong, durable and ‘ready to work’ range of truck body and dog tippers, semi tippers and moving floor models, along with its extensive experience in Performance-based Standard (PBS) applications.

Twenty-five years ago, two ambitious transport entrepreneurs started their own trailer business. Their goal was to manufacture innovative designs which took return on investment for the customer to the next level.

Today, Hamelex White is a tipper powerhouse, boasting a formidable nationwide sales and service network and hundreds of customers that rely on its products to perform day in and day out.

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April 3, 1995 marked the first time Hamelex White opened its doors in Hallam, a suburb in Melbourne’s southeast. The company, whose name was derived from its two co-founders, Martin Hamel and Garry White, immediately set its sights on becoming a premier manufacturer of tipper trailers.

Today, Hamelex White is celebrating 25 years of operation in Australia’s competitive trailer market. In that time, it has undergone a number of changes too. Joining the MaxiTRANS family in 2004, before moving trailer production to the company’s larger, purpose-built facility in the Victorian regional town of Ballarat in 2011, where it designs and manufacturers a number of its other market leading brands.

“We attribute the success of Hamelex White over the past 25 years to the simple principles of combining innovation with payload, capacity and durability, while offering unmatched parts and service support around the country, no matter where the trailer finds itself,” says Dean Jenkins, MaxiTRANS Managing Director and CEO.

“We sit here today as a proud Australian manufacturer looking back at the success the brand. Arguably, Hamelex White’s biggest impact on the commercial road industry to date has been its involvement with Performance-Based Standards (PBS) – a set of design standards that allow for truck and trailer combinations to safely carry larger-than-normal payloads and improve road transport efficiency.”

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Dean said the company led the way in the take-up of the concept, becoming the first trailer manufacturer to make the effort to engineer blueprint designs to operate under the PBS scheme.

Now, the company can offer customers a range of pre-approved PBS designs from a tri-axle to six-axle truck and dog tipper combinations.

“While having existing PBS designs has its advantages in the way that we could go straight into production, saving time with no engineering or pre-approval period needed. At MaxiTRANS one of our greatest beliefs is understanding our customer’s specific requirements first before recommending a solution that is fit for purpose and that will deliver the best return,” says Dean.

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Today, the Hamelex White range is accessible throughout the national MaxiTRANS dealer network with the backing of its national parts and service aftermarket support.

“Knowing that customers have local support available to them, no matter where they are around Australia, means we can address the customers’ needs right away, allowing them to get on with what they do best – delivering the needs of our nation.

“We value our customers’ support too and they are the number 1 reason why we can proudly sit here today and reflect on all the accomplishments Hamelex White has made over the past 25 years. We look forward with great excitement at what the future looks like for Hamelex White,” he concluded.

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Written byGeoff Middleton
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