Hino: high hopes for 2023
After a year that held plenty of challenges, the local arm of the Japanese truck brand says it’s facing the new year with plenty of optimismHino Australia says that after the challenges of last year, it’s eyeing 2023 with confidence, with plans to increase its focus on the 300 Series Hybrid Electric model, expand its heavy-duty 700 Series range, and return its 500 Series to full operation after last year saw the 500 Series Standard Cab hit with a voluntary suspension of sale.
“2022 will be remembered as a year of missed opportunities for Hino Australia due to a range of circumstances hampering deliveries,” said Richard Emery, Vice President of Brand & Franchise Development for Hino Australia.
“However, despite the impact of a range of restrictions, 2022 was among our best years ever,” he continued.
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Strong orders
“We hold a strong order bank as we enter 2023 and this should underpin another big year for Hino.
“2022 was an excellent year for our 300 Series Hybrid Electric light-duty truck, which was our fastest growing model in the last 12 months.
“This is testament to an increasing number of customers in varied applications who are appreciating the fuel savings of up to 20 per cent from Australia’s only Hybrid Electric truck,” he continued.
Hino’s new 700 Series experienced growth in deliveries of almost 30 per cent in 2022, despite supply chain restrictions, in that model line’s first full year after its 2021 launch.
“This was an excellent result for the Hino 700 Series, which is the safest Hino truck ever and meets Euro 6 exhaust emission standards,” said Mr Emery.
Back to the track
This year will see Hino Australia continue as a major sponsor of the Repco Supercars Championship, while the Hino National Roadshow will continue with events in Tasmania, Darwin, and various regional locations.
“We are also thrilled to be returning to the Brisbane Truck Show in May 2023, following a COVID-enforced absence in 2021,” said Mr Emery.
“It will be a great opportunity to showcase our range of trucks, all of which have undergone significant enhancements over the last six years.
“In 2023, we will continue to strive for stronger performance, strengthen our network and work with our customers to provide them with both transport and business support solutions to keep their businesses moving.”
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