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NEWS
Iveco’s future looking good
New and upgraded models, dealer investment and solid sales bode well for IvecoOn top of record sales levels, Iveco will this year launch a host of new products including the award-winning Euro6 Eurocargo, while the Daily van, cab chassis and Daily 4x4 models will also benefit from upgrades along with selected Stralis variants.
In 2016, Iveco New Zealand recorded its best sales performance on record with a 45 per cent volume increase compared to 2015. In Australia, Iveco achieved a six per cent full-year volume increase, the brand’s best sales performance since 2013.
IVECO Australia Marketing Manager, Darren Swenson, says the company was pleased with the result as it marked a turnaround for the brand and would help build a foundation for additional future growth.
"The last two to three years has seen considerable change at IVECO, a new management structure has been implemented, our manufacturing facility has undergone restructuring and there has been considerable time and effort devoted to better meeting the needs of our customers," Mr Swenson said.
"Wholesale changes of this nature obviously take time to effect, so it’s exciting to already be seeing some early benefits as an organisation as well as for our customers."
Boasting one of the widest product ranges of any manufacturer in Australia and New Zealand, from car-licence van and cab chassis through to roadtrain-capable prime movers as well as an off-road range, Iveco will continue with its new model releases and product upgrades in 2017.
Mr Swenson also nominated the brand’s continued investment in its Dealer Network and promoting its aftersales products and services, as key priorities for 2017.
"The Dealer Network has grown markedly over the past 12 months and now encompasses over 60 outlets comprising of full line, light duty and parts and service outlets," he said.
"This number will expand in 2017 with additional strategic appointments and the further evolution of existing outlets.
"Similarly, through our successful ‘Trusted’ messaging, we’ll further promote the brand’s aftersales offerings in an effort to increase buyer awareness of Dealer servicing and our range of extended warranties, program maintenance contracts and related products."
Meanwhile, Iveco has been conspicuously quiet about plans for the
return of International to our shores, but rumour has it that we'll have more information earlier in the second quarter of this year. We'll bring any further news as it comes to hand.
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Written byTrucksales Staff
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Please see our Editorial Guidelines & Code of Ethics (including for more information about sponsored content and paid events). The information published on this website is of a general nature only and doesn’t consider your particular circumstances or needs.
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