New GM for Kenworth DAF Melbourne

Kenworth DAF Melbourne has a new General Manager, with the dealership announcing the appointment of Paul Wiffrie (pictured) to the role, effective immediately.

Overseeing the day-to-day operations of the dealership, including TRP Geelong, Paul brings a wealth of experience to the role gleaned over a number of positions within the PACCAR Australia family since 2007, including Learning & Development Manager, PACCAR Parts Materials & Quality Manager, and Dealer Development Manager.

PACCAR Australia says Paul’s academic background and extensive industry knowledge make him a great fit to lead Kenworth DAF Melbourne.

“I am thrilled to welcome Paul to this pivotal role at Kenworth DAF Melbourne,” said Damian Smethurst, PACCAR Australia Managing Director. “His expertise and leadership will be invaluable as we continue to enhance our service offerings and support our great customers.”

Mr Wiffrie said he was thrilled to be taking on the role.

“The opportunity to serve as General Manager at Kenworth DAF Melbourne is an honour,” he said. “I am committed to excellence and continuous improvement, and I look forward to working closely with the team to focus on delivering quality service to our customers.”