In the lead-up to the 2014 International Truck, Trailer and Equipment Show, due to be held at Melbourne’s Royal Showgrounds over April 3-6, 2014, national transport heavyweight Cameron Interstate has thrown its support behind the event by rolling out curtain-sider trailers with ITTES branding.
The show’s organiser says the firm is the first of a number of major transport companies to help promote the ITTES, providing widespread exposure as Cameron Interstate goes about its day-to-day business.
It’s the first time the company has participated in the event’s truck curtain media campaign.
Show Director of the 2014 ITTES, Clint Hendry, said he was thankful for added advertising push.
“The support that we have received from the participating fleets once again has been fantastic,” he said.
“The ITTES sincerely thanks Cameron Interstate for its support of the show and the wider transport industry.”