ge5723391918081504405
1
Trucksales Staff1 Dec 2015
NEWS

Volvo versus little girl?

Volvo teases latest viral media campaign

Over the past few years we've seen The Ballerina Stunt, The Hook, The Technician, The Hamster Stunt, The Chase and The Epic Split, the latter featuring Jean-Claude Van Damme performing the splits between two reversing trucks, but what is Volvo Trucks up to with its latest viral media campaign?

The truck brand renowned for its viral ad content is set to release another instalment of its super-successful 'Live Test' series of videos, and in true viral style it's released a teaser clip just ahead of the official release.

The teaser shows a Volvo FMX truck squaring off against a most unlikely challenger – a little girl. What's it all about? Well, Volvo isn't giving much away, other than to say it's the truck's "toughest challenge yet".

It will have to be something amazing to top Van Damme's effort – The Epic Split has racked up over 81 million views on YouTube since its release – but knowing Volvo's track record it will invariably be a slick and polished production.

If the teaser below has aroused your curiosity, you won't have to wait long for all to be revealed – the full clip will go up on the Volvo Trucks YouTube channel on Thursday, December 3…

Tags

Share this article
Written byTrucksales Staff
See all articles
Stay up to dateBecome a trucksales member and get the latest news, reviews and advice straight to your inbox.
Subscribe today
Disclaimer
Please see our Editorial Guidelines & Code of Ethics (including for more information about sponsored content and paid events). The information published on this website is of a general nature only and doesn’t consider your particular circumstances or needs.
© carsales.com.au Pty Ltd 1999-2026
In the spirit of reconciliation we acknowledge the Traditional Custodians of Country throughout Australia and their connections to land, sea and community. We pay our respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.